carl farra
i'm a game designer living in paris who loves making tight and elegant playful experiences. my speciality is being able to quickly find the fun in a complex idea, and design features that solve multiple problems.
play my games!
check out some highlights from my current job
i joined sorare as their first product guy. employee #8 at the company
sorare raises 40m euros for series A
i designed sorare's in-game currency, achievement system, in-game items, and profile customization system
i coordinated the competition rules and rewards for the all-new entry level product category: limited cards
sorare raises 680m euros for series B
i create the popular specialist and underdog competitions, aiming to reduce pay-to-win user concerns
led the live operations for the global cup, our biggest acquisition campaign yet
i designed the collection game, a major evolution in the game's meta
began running mystery jersey drops, creating unprecedented hype and engagement on social platforms
promoted to senior game designer
launched Sorare Rivals, a new mobile-first social head-to-head fantasy game
re-invented the competition structure in a major update that improved the company's sustainability
developed the card-crafting feature, allowing thousands more users to feel the joy of scalable rewards
designed Rivals Leagues, an innovative co-op mode that broke our retention records during Euro 2024
published sorare daily and weekly missions, integral to increasing daily returning user numbers
revamped our introductory game mode to be a better bridge to the main game
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did you know i can also draw?
you can buy my merch here